LinkedInDawn Charest

Dawn Charest

Event Planner & Design Specialist

Calgary, Alberta, Canada
Events Services
  1. Smart Parties Ltd.,
  2. Small to Medium Size Businesses,
  3. Families
  1. BNI Entrepreneurs,
  2. STARS Air Ambulance,
  3. Bell Canada
  1. Southern Alberta Institute of Technology
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Smart Parties Ltd.

Smart Parties Ltd.

Corporate, Private & Kids Themed Event Specialist

– Present

View full profile



I have 26 years of Corporate Senior Executive Assistant to Assistant Corporate Secretary experience and I was tasked with events in every position. I am exceptionally organized and with my corporate background, I understand the burden and stress planning events can put on your staff who only seem to have the time to plan your event in their evenings and weekends because they already have a full time job!

When I decided to branch out on my own and start my own business, Smart Parties Ltd., I decided to focus on small to medium sized businesses and the "everyday" individual who would plan an event or party. I spent extensive time searching for the best tools to promote my business and discovered social media and word of mouth are the perfect tool. Both are powerful platforms for my business, WHEN USED PROPERLY! 

For years I have provided impressive events and socials and I took the time to understand the purpose of my clients event and connected myself emotionally through their vision, what it entailed and executed flawless events and parties. I believe on giving my clients what I would expect if it was my event.....and I have high expectations. I have become the "Go-To" leading event planner in Calgary for Corporate, Private or Kids Themed Birthdays and yes, I am affordable!

I'm passionate about helping my clients celebrate, recognize others, build their reputation with their clients, and providing the WOW Factor to give them a memorable event. Not just for them, but their guests. I am creative and provide my clients options and customize their events based on every budget. Those that want to learn about DIY ideas and events go to Google. Those who want RESULTS with event planning...come to us.

►If you're interested in us providing all the little extras, attention to detail, coordination of all logistics and on-site execution that produce impressive results, email me at: or call 403-542-3227.


Corporate, Private & Kids Themed Event Specialist

Smart Parties Ltd.
– Present (2 years 2 months)Calgary, Alberta

Specializing in Creativity in what I love which is planning, coordinating and executing top shelf events for small to medium sized businesses, private events which include weddings, bridal showers, baby showers, Canada Day celebrations, milestone anniversary celebrations, Christmas and holiday parties, kids Christmas parties. I also have numerous kids themed parties which are a full package and include everything from invitations, filled favor bags, cupcakes, unique decor, linens & dinnerware and all games and activities are included. I set up, run the party and clean up to make your life stress free.

Event Manager & Designer

Small to Medium Size Businesses
– Present (2 years 2 months)Calgary, Canada Area

Here's who we work with:

Are you looking to maximize your client relationships, show appreciation, increase visibility and profitability? We create memorable events, galas, seminars & conferences that your staff and clients will want to attend every function you have. We create custom EVENTS & PARTIES that align with your goals. We can do the coordinating & execution for you if you want to leave it to the experts!

Event Specialist

– Present (2 years 2 months)Calgary, Canada Area

Is it time to CELEBRATE your CHILDREN? Do you ever struggle to give your kids a unique birthday party? Do you spend hours and hours on Pinterest or Google to find ideas? Are you STRESSED and short on time to run about from store to store finding all the items to pull off that amazing party? What is your time worth? We have over 20 THEMES that are already thought out and planned from custom invitations, unique decor, games, filled favor bags, cupcakes and we can even arrange a special character visit! By hiring Smart Parties, we will do everything for you and ensure you stick to your budget. What we quote is what you pay. We will exceed your EXPECTATIONS and make you look like a Superstar!

Event Planner

Private Events & Occasions
– Present (2 years 2 months)Calgary, Canada Area

Did your son, daughter, granddaughter, sister or best friend just get engaged? Are they overwhelmed or are they a creative, organized individual that can plan, coordinate and execute all the needs for their WEDDING, BRIDAL SHOWER or BABY SHOWER? Give them a thoughtful gift and hire "SMART PARTIES"! You can provide them PEACE OF MIND on their special day and the opportunity for their event to be SEAMLESS, fun and STRESS FREE while staying on BUDGET. 


BNI Entrepreneurs
(1 year)

Work with 30+ members to achieve target goal of $1M in closed business. Chapter successfully reached $1.3M in 2014. Adhere to BNI agenda which has been proven to maximize closed business for chapter members.

Assistant Corporate Secretary

STARS Air Ambulance
(5 years 8 months)

Working with Society & Foundation Boards of Directors coordinating Audit & Finance, Governance, Human Resources & Compensation, Safety & Risk Management Committee meeting packages, planning & executing Annual General Meetings, Directors Emeritus, Board Retreats.

Account Representative

Bell Canada
(5 years 9 months)

Inside Sales Representative maintaining customer relationships and coordinating telecommunication changes and installs.

Volunteer Experience & Causes

Event Specialist

Rainbow Society of Alberta

The Daddy Little Sweetheart Ball is an annual event that requires a Committee of volunteers to help plan and execute. I look forward to working with them again for next year's event!

Event Specialist/Event Planner

BNI Entrepreneurs

I am a member of the BNI Entrepreneurs Chapter in Calgary and have taken the Lead Event Coordinator position this term from April to October. I will be planning and organizing events and socials to get the Chapter members to know each other better, and to meet grow each others businesses.


STARS Air Ambulance

From 2006-2012, I worked full time as Assistant Corporate Secretary but I remained engaged in the "mission and the cause" and volunteered for numerous events, including the STARS & Spur Gala each year.

Opportunities Dawn is looking for:

  • Joining a nonprofit board

Causes Dawn cares about:

  • Animal Welfare
  • Arts and Culture
  • Children
  • Education
  • Environment
  • Health
  • Disaster and Humanitarian Relief
  • Poverty Alleviation
  • Social Services

Organizations Dawn supports:

  • STARS Air Ambulance
  • The Rainbow Society of Alberta
  • Alberta Children's Hospital
  • BNI Entrepreneurs
  • Calgary Business Women's Network
  • Womaniation Publication
  • Worldwide Who's Who


  • Event Planning
  • Event Management
  • Customer Service
  • Marketing Communications
  • Strategic Planning
  • Social Media
  • Fundraising
  • Corporate Events
  • Marketing Strategy
  • Negotiation
  • Nonprofits
  • Public Relations
  • Media Relations
  • Strategic Communications
  • Corporate Communications
  • Social Networking
  • Entrepreneurship
  • Kids Birthdays
  • Private Events
  • Corporate Galas
  • Annual General Meetings
  • Event Specialist
  • Special Events...
  • Event Producing
  • Parties
  • Wedding Planning
  • Trade Shows
  • Project Management
  • Meeting Planning
  • Boards of Directors
  • Team Building
  • Collaboration
  • Design Specialist
  • Wedding Design...
  • Wedding Planner
  • Management
  • See 21+  See less


Southern Alberta Institute of Technology

Diploma in Office Administration

Office Administration Program


Garage Haunted House(Link)

Triple car garage converted into 5 themed rooms


Turning Events into Lasting Memories(Link)

Womanition Magazine 2014
September 2014

Smart Parties is known for unique full service kid-themed birthdays. We deliver, set up, run the party and clean up, leaving you stress free, saving you time and money if you were to handle the party on your own. We also handle weddings and corporate & private events. I have created something unique to make it hassle-free for my clients. "The Wedding Ring" is comprised of independent local businesses who touch events and weddings and represent each other to build their businesses through the word-of-mouth referral process. We are a ring of event and wedding resources from event planning/decor to fitness, travel and beauty treatments – we are your one-stop-shop.


BNI Entrepreneurs

– Present

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